Athletes In Control logo

For brands

Your marketing arminto college football.

AiC works as a brand’s marketing arm for entering a new market: strategy, athlete partnerships, creative, production, events and reporting, handled start to finish.

Start a Partnership

What we handle

What we handle.

  1. 01

    Strategy

    A plan built around your goal, whether that’s market entry, awareness or sales.

  2. 02

    Athlete Partnerships

    The right AiC athletes matched to your brand and audience.

  3. 03

    Creative & Production

    Content, campaigns and production handled in house.

  4. 04

    Events & Activations

    Game days, appearances and experiences your audience attends.

  5. 05

    Distribution

    Athlete channels, The Dotted Line newsletter and AiC social.

  6. 06

    Reporting

    Tracked results reported back throughout the partnership.

Partnership formats

Roster-wide Partnership

Product and affiliate codes across the AiC roster, with tracked sales.

Athlete Campaigns

Custom content and campaigns with select AiC athletes.

Presenting Partner

Presenting placement on AiC programs, campaigns and The Dotted Line.

Every partnership is scoped to your goals after an initial call.

Let’s build it.